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A Sense of Place.
Omni Town is located in Harbin, Northeast China, and is positioned as an international living community. A place that has warmth, comfort, and a neighborhood feel of home with all the high-end luxury of life.
Client
Four Seasons
Year
2015
Category
Advertising
Type of Work
Advertising
The entire architectural planning and house plans are relatively unique, so we knew that breaks needed to feel different, new, and meaningful. Collaborating closely with the Four Seasons, we questioned and challenged the ideas of luxury. Finally, we have adopted the scarce Chinese Northeast Tiger as the main image for the brand promotion. Externally, it forms the foundation of the brand imagery.
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